BTM2 Online Course & Certification

An Executive Education Collaboration With
CXO Transform, Professor Dr. Axel Uhl, and Taylor & Francis Group

COURSE OVERVIEW

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"I'm incredibly proud and privileged to see our latest transformation management course launch in collaboration with our partners at Taylor & Francis Group in the UK and Professor Dr. Axel Uhl in Switzerland."

- Rob Llewellyn | CEO and Founder

About The Course

This course is based upon the Business Transformation Management Methodology (BTM2) which is documented in the 340-page book: "A Handbook of Business Transformation Management Methodology". It is probably the world's most comprehensive business transformation management body of knowledge.

BTM2 consists of the following management disciplines:

Meta Management
Strategy Management
Value Management
Risk Management
Business Process Management
IT Transformation Management
Organisational Change Management
Training and Competence Management
Program and Project Management

Course Objectives

Business Transformation Management is the holistic management of extensive, complex changes upon which an organisation's future success depends. The BTM Methodology is a robust new integrative approach, with an emphasis on the balance between the rational and emotional aspects of transformation.

A wide range of theory is discussed in this course to help participants understand the phenomenon of transformation, with content focused on key elements of transformation management.

The BTM Methodology was developed by the Business Transformation Academy, which was a global think-tank of 34 international thought leaders from companies such as Vodafone, SAP, Voestalpine, Sulzer, Daimler, Hilti, Volkswagen, Cisco and business schools like London Business School, Cranfield School of Management, University of Cambridge, IESE, Queensland University, University of St. Gallen, University of Liechtenstein.

MODULE 1

You will learn how Meta Management provides the overarching frame for a business transformation. After completing this module you will know:

How to create the link between the management disciplines.
About the management structure, which will allow the transformation process to be effective.
How guidelines, leadership, culture, values, and communication are key to success.

MODULE 2

You will learn how Strategy Management primarily addresses the Envision phase of the transformation life-cycle. After completing this module you will know:

Develop a transformation strategy.
How to approach the selection of appropriate team members.
Manage the collection of data, analysis of transformation needs and readiness.
About designing a business vision and business model and the definition of an integrated transformation plan.

MODULE 3

You will learn how Value Management defines the business benefits and changes needed to realise them. After completing this module you will know:

How to evaluate the feasibility of making the changes successfully.
How to produce an evidence-based, rigorous business case and supporting benefits realisation plan.
To engage stakeholders in the preparation of the business case.
Create the knowledge and commitment required to realise the benefits described in the business case.

MODULE 4

You will learn how Risk management provides fundamental guidance to the planning, development and effective execution of a business transformation. After completing this module you will know:

How to manage the risks that relate to the process of transformation.
How to ensure your organisation achieves its desired future state.
Reduce the odds of the desired future state becoming obsolete or sub-optimal.

MODULE 5

You will learn how Business Process Management defines the scope of process changes needed for the expected improvements in performance. After completing this module you will know:

How to make the transformation effort a continuous success.
How business processes need to be considered from a strategic perspective.
How end-to-end business processes and the assignment of responsible process owners is a major task.
How process management is not process modelling, but rather the relationship between IT, Business and People.

MODULE 6

You will learn that IT Transformation Management evaluates the impact of current IT processes, competencies and systems on business transformation, and vice versa. After completing this module you will know:

How to assess and enables solution readiness of the business,.
How to define and assesses the gap between the as-is and to-be of IT.
How to deploy IT operations and service, and implement IT governance.
How to improve IT operations and services, and manage the IT lifecycle.

MODULE 7

You will learn how Organisational Change Management (OCM) addresses the human element of business transformation. After completing this module you will know:

How to deal with the people who have to change their ways of working.
How to set up a foundation for OCM with respect to governance and assessing organisational change readiness.
How to establish and implement stakeholder communication and performance management strategies.
How to continuously make improvements through feedback.

MODULE 8

You will learn how Competence and Training Management provides qualification and enablement with respect to the competences required for business transformation. After completing this module you will know:

The strategic core competencies vital for the company's future success.
How to identify and analyse training needs and objectives.
How to develops training measures for gaps.
How to foster the learning transfer and analyse the success of the measures.

MODULE 9

How will learn how Programme management aims to support the implementation of the transformation strategy in order to achieve the benefits described in the business case. After completing this module you will know:

How programme management focuses on high-level specification and the “why and what” of transformation.
How to approach stakeholder management and benefit realisation.
How to deal with dependency management, transition management, and change acceptance.
How to consider integration with corporate strategies.

After completing this course you will know how to:

Orchestrate business transformation in a way that meets the expectations of Executive Boards.
Align the organization to a new strategy, new operating processes, and a new organizational culture.
Create agility in order to adapt to market changes.
Achieve the planned transformation outcomes.
Manage interdependent risks.
Manage complex change programs as a leadership role model.
Avoid common pitfalls.

Your Instructor: Professor Dr. Axel Uhl

This course is prepared and delivered by a leading Professor at the Lucerne School of Business in Switzerland.

In collaboration with corporate transformation leaders and academic research teams throughout the world, Axel Uhl headed up the development of BTM² and the 340-page body of knowledge upon which this course is based.

In addition to his academic experience, he has years of transformation experience inside organisations such as KPMG, SAP, Novartis, and Daimler Benz.

Intended Audience

This course is for the senior managers and leaders who need to orchestrate the transformation of business inside medium to large organisations. We recommend you have at least 7 years of experience as a manager or leader before taking the course.

How The Course is Delivered

This course is delivered online, which is why it can be priced so competitively. Delivered in the classroom, this course would not only cost you many thousands more, but it would disrupt your routine.

The course consists of 9 modules, with individual lessons within each. Every lesson consists of a video where Professor Uhl talks through his slides.

Total duration of video lessons: 5 hours and 30 minutes.

Total study time will depend on each participant's ability to study and understand the online lessons and the 340-page book sufficiently to pass the final exam.

Final Online Exam

Your 60-minute exam is also taken online, and you don't even need to book a time. You simply take it when you feel ready - from anywhere in the world. You will need to answer at least 80% of the 75 questions correctly to pass the exam. Note that you will be tested on the content in the online lessons and the content of the 340-page BTM2 book.

Certificate On The Blockchain

Upon passing the exam your certificate will be immediately issued on the blockchain and available on your own personal web page within minutes. You won't be charged any hosting costs - ever!

Course Outcome

After successfully completing this course and passing the exam, you will receive a certificate that verifies your knowledge of BTM2 - which is probably the world's most comprehensively documented business transformation management methodology.

Taking this course will equip you to orchestrate transformation more successfully and position you to become a highly sought-after business transformation professional.

Where BTM2 Has Previously Been Taught

BTM2 has already been learned by around 1,000 senior managers, leaders and consultants at SAP, Unilever, DHL, LG, Daimler and many other well-known organisations. Professor Uhl has also delivered the course on behalf of the University of Zurich in Switzerland.

Who Takes Our Courses

Our online learning is a more affordable and convenient way for managers and leaders to upgrade their capabilities. Senior professionals from these and other companies have already taken our online transformation courses.

CXO Transform is a Proud Partner of:

"Impressive source of information with regards to key elements of business transformation. Covering the entire scope and aspects of a successful business transformation. Other transformation professionals should enroll because the knowledge from the course will help them understand and manage the holistic business transformation towards success."

- Cosmin Argintar | Netherlands
Global Business Transformation Lead | Royal Philips

"The fact that BTM² is based on extensive academic research and current commercial knowledge, ensures that my own capabilities are up to date, to better manage and lead people through holistic and integrative transformation, from strategy through to business benefit realisation and everything in between."

- Dr. Cara Antoine | Netherland
Managing Director of Digital Transformation | IG&H

"I signed up for the course as I'd previously bought the BTM2 book and had an appreciation of the rigour behind the methodology. What I like about the course is Axel and Rob bringing it to life, explaining the methodology and how all the parts of the BTM2 framework work together in a practical context. I would recommend others enroll in this course as it provides a methodology that will be the backbone of your transformation tool kit for the rest of your career."

- Phil von Behr | Australia
SVP Global Transformation | Aristocrat Leisure Limited

"BTM2 methodology is like a great and big toolbox for business transformation. It is holistic and very powerful and you can choose which tools to use in the transformation that you are performing.

The course is very practical, you can go at your own pace and you can repeat any chapter or module if you need to. The book is really good and a great companion for the course.

The study cases have been very interesting and you interact directly with the professor and with other peers learning in a very rich manner. For me it has been very interesting and I feel that I received more benefits and value than the amount I invested in the course.

Highly recommended."

- Jose Moreno | Mexico
Chief Executive Officer | MBGE

Important Reading Material

Participants of this BTM2 course are expected to purchase their own copy of 'A Handbook Of Business Transformation Management Methodology' direct from the book publisher Routledge. It contains material that will be included in the final exam.

You will be unlikely to pass the final exam without having also studied the book.

After enrolling in the course, participants will receive a discount code to purchase the hardback book at a 50% discounted price of £45 (GBP). You can also opt to purchase the ebook for a little under £30 (GBP).

NOTE: CXO Transform is unable to provide you with the book. You need to obtain your own copy (ebook or printed hardback) direct from the publisher (Routledge) at btm2method.com/book or a book seller such as Amazon.